I'm Carla, a Product Designer leading and collaborating with cross-functional teams to change human behaviour

With over 15 years of experience in various design roles, I specialize in B2B UX/UI design. I'm committed to helping fellow humans do their jobs more easily. I'm an expert in aligning design outputs with business objectives.

What other say about me...

Hi5 to Carla for being able to explain requirements better than anyone, and finding bugs that I miss!

Mary Gilligan Senior QA Manager at Decisiv

Even when the project is less interesting or frustrating, Carla can push her colleagues to give their best and be better professionals.

Anonymous (Performance review at Tekzenit)

Even when the project is less interesting or frustrating, Carla can push her colleagues to give their best and be better professionals."

Anonymous (from annual performance review at Tekzenit)

Check some of my work:

Information Architecture | UX Design | UI Design | B2B

Launching an Asset Management Web App

As Sentinel's founding product designer, I helped Decisv shift from managing individual repairs to offering holistic asset health management, improving customer satisfaction.

Design Ops | UI Design

Establishing a Design System

Leading Decisiv Design System, KeyDS, I've been tackling design inconsistencies and boosting efficiency organization-wide. Usability testing and user feedback confirm that KeyDS-powered experiences are more intuitive and enjoyable.

Information Architecture | UX Design | Creative Direction | B2C

Solving a Telco Selfcare Web App Accessibility and Trust Issues

How can Indian people with limited or no access to the internet gain the confidence to buy and manage services online on their smartphones? Guiding a team of seven UX designers, I spearheaded the redesign of Airtel's consumer digital self-care experience.

Information Architecture | UX Design | Creative Direction | B2B

Designing an Enterprise WI-FI Management Mobile App

I led a distributed team of 14 UX and UI designers, while working closely with the AT&T Business team headquartered in Austin, USA.

UI Design | Art Direction | B2C

Directing the Design of a Tutoring Mobile App

I defined the look and feel for the application and managed 2 UI designers to complete the project in record time

Work Experience

4 years as Lead Product Designer @Decisiv
2019-Present
Remote
2 years as Senior Product Designer @Decisiv
2017 - 2019
Remote
2 years as Senior UX Designer @Tekzenit
2015 - 2017
USA
3+ years as UI/UX Designer @Gen Design Studio
2012 - 2015
Portugal
4+ years as Graphic/UI Designer @Gen Design Studio
2007 - 2011
Portugal